About

Awareness for the age of AI

AIwareness exists to bring conscious attention to the culture, leadership, and decisions behind the technology reshaping our world.

Purpose

Vision and Mission

A glowing eye of light encircling planet Earth, symbolising awareness
Our Vision

A conscious culture and a healthy human future, where people and the technology they build grow together. We believe the systems reshaping humanity should be created with awareness, not on autopilot, so that progress serves human flourishing rather than quietly eroding the things that make us human.

Four people in conversation beneath a glowing awareness symbol
Our Mission

Today's pace of AI puts that future at risk if we don't steer the technology well. So we bring awareness into AI through education and coaching, for teams, for teens, and for society, working from the Cocreation Loft in Berlin, a community centred on human flourishing.

Founder

Meet Robin, founder of AIwareness

Robin Hotz, founder of AIwareness, sketching at a whiteboard

Hey, I’m Robin. I live in Berlin, and for over ten years I worked as a visual facilitator, sketching the ideas and strategies of founders and teams, and helping people step back to see the bigger picture.

I loved that work, but I kept looking for a deeper sense of purpose. I found it when I started paying real attention to AI: the wonder of it, but also how fast it’s moving, and how far public awareness lags behind what these systems can already do.

That’s why I’m running AIwareness, where the human-centred work I’ve always loved meets the conviction that we need to face AI together, with both curiosity and care. And I’m not doing it alone: behind me stands a team of excellent facilitators who make this work possible.

The team

Our Facilitators

We work with a wider team of facilitators based at the Cocreation Loft in Berlin, experts in leadership coaching, culture building, and organisational development.

JJ Vega

JJ Vega

Leadership Coach

JJ brings 20+ years of leading teams, from the US military to ed-tech startups, to his 1:1 coaching with leaders navigating high stakes and big transitions. He pairs deep inner work with practical, strategic guidance.

Johanna Schuck

Johanna Schuck

Communication Expert

Johanna helps people communicate authentically and collaborate well. Trained in Design Thinking, Nonviolent Communication, and mediation, she facilitates workshops for human-centred innovation and constructive dialogue.

Let's build awareness into your organisation

Tell us where you are. We'll tell you honestly whether and how we can help.

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